For HubSpot users, we recommend HubSpot COS. For all other website clients, our preferred CMS is WordPress.
WordPress is an open-source Content Management System, or CMS. It is an online application that is built for publishing, editing, modifying, organizing, deleting, and maintaining content from a central interface. There are other CMS's out there, like Joomla or Drupal, but WordPress has eclipsed all others in popularity. Today, more than 75 million websites use WordPress. In 2018, it estimated that as many as 30 percent of all websites, and 60 percent of sites with a known CMS, use WordPress.
WordPress is free to install, deploy, and upgrade. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time. It has a user-friendly interface that has a stellar SEO, customizable content, mobile responsiveness and many other advantages.
WordPress websites are all based on the same internal structure and use the same software or interface. Every WordPress installation varies when it comes to personal settings, customizations, and appearance. You don’t have to be a creative or a tech person to learn how to manage the content in a WordPress installation, because it is very user-friendly.
Security is a concern for WordPress sites as it is for all websites. Here is an overview of security precautions to ensure your site is protected.
Years ago, many large enterprises viewed WordPress as a CMS for smaller businesses, but that is no longer the case. In recent years WordPress has far eclipsed competing CMSs like Drupal and Joomla in enterprise adoption and satisfaction.
WordPress is supported by a thriving development community. There are thousands of designers, developers and enthusiasts out there to help if you need it. It's just a Google search away.